Amul Preferred Outlets

Amul has justified its undisputed leadership in foods business by creating 6000 Amul preferred outlets in a record time which exclusively sell wide range of Amul products. This has been possible due to strong brand equity and immense consumer support. We are now having ambitious plans of creating 10,000 Amul parlours by 2012.

Amul Parlours are successfully operating in more than 1400 towns at high streets, residential areas, Railway Stations, Bus Stations, Educational Institutions and a whole lot of Centres of Excellence.

Here is a list of the few of the Amul parlours operating across the various parts of the country

  1. Indian Institute of Management, Ahmedabad
  2. New Delhi Railway Station PF6/7 & PF10/11
  3. National Institute of Design
  4. Infosys Technologies in Bangalore, Mysore & Pune
  5. Wipro, Bangalore
  6. Indian Institute of Management, Kolkata
  7. Ahmedabad Airport
  8. Koyambedu Bus Station, Tamilnadu
  9. Savitha Dental College, Chennai
  10. IIT, Guwahati

"Amul Preferred Outlets (APOs)” are an excellent business opportunity for budding entrepreneurs.

For online applicatoin please click here.

You may also send us an email at or write to us at :

Retail Cell
Gujarat Co-operative Milk Marketing Federation Ltd.
Amul Dairy Road, Anand- 388001
Ph: (02692) 258506,7,8&9

To have a better idea please go through the following:

  1. The criteria for selection of APOs would be –
    1. Visibility - How prominent is the location of your shop?
    2. Shop area: 100 - 300 sq. ft.
    3. Good Business potential
    4. Exclusive Amul outlet - no other products are to be sold
  2. Renovation Work of the Shop to give it a standard look - would be done to meet the design and specifications at your cost. The cost of renovation of a typical shop would normally be between Rs. 60,000 to Rs. 1 lac. 

  3. Branding- The cost of the signages fabrication and installation would be borne by GCMMF Ltd. 

  4. Equipment- You would require the following equipment:
    1. 1or 2 deep freezers (Can be purchased through Hamara Apna Deep Freezer Scheme )
    2. 1 Refrigerator through Hamara Apna Refrigerator Scheme
    3. 1 pizza oven
    4. 1 Chest Milk Cooler for Pouch Milk
  5. Security Deposit- You would be required to furnish an interest free refundable security deposit of Rs. 25,000 to us locked for one year. The entire amount would be forfeited in case the parlour closes down within the first year of operation. 
  6. Supplies- The delivery of products would be done through our wholesale dealers. 

  7. Agreement- An agreement bringing us together would be signed.